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Twitter - X

Twitter was never the largest social network, but it remained one of the most influential as a home to celebrities, journalists, and influencers of all sorts and the go-to network for breaking news. Since Elon Musk purchased it, Twitter’s employee count has dropped by more than half, advertisers have tightened budgets, and it’s charging money for access to verified checkmarks and Tweetdeck. Oh, and now it’s called X instead of Twitter.

Apple has started advertising on X againApple has started advertising on X again
Jess Weatherbed
Wes Davis
Wes Davis
Trump drops his Twitter lawsuit appeal.

Lawyers representing President Trump, former Twitter CEO Jack Dorsey, and what is now X moved to dismiss Trump’s pending case before the US Ninth Circuit Court of Appeals, reports Bloomberg.

He was appealing the dismissal of a lawsuit that accused Twitter, which is now owned by DOGE head Elon Musk, of violating the First Amendment when it banned his account in 2021.

Jay Peters
Jay Peters
Amazon is reportedly spending more on X ads.

Amazon CEO Andy Jassy was “involved in the decision,” The Wall Street Journal reports. Apple, which pulled ads from X after Elon Musk made antisemitic posts, is has also apparently “had discussions about testing out ads on the platform.”

Trying out TikTok’s top competitorsTrying out TikTok’s top competitors
Barbara Krasnoff
How Meta’s MAGA heel turn is a play for global power

Law professor Kate Klonick explains what Big Tech’s Trump appeasement is really about.

Nilay Patel
Jay Peters
Jay Peters
Big sports subreddits might ban posts from X.

Communities including r/hockey, r/NFL, r/NBA, r/MLB, and r/MLS are discussing the possibility, as reported by Awful Announcing.

Part of the reason is that X posts sometimes aren’t accessible if you’re logged out or don’t have an account. But I’ve also seen users bring up X owner Elon Musk.

Welcome to the era of gangster tech regulation

Our tech overlords all have problems, and they want to buy the solutions.

Elizabeth Lopatto
Kylie Robison
Kylie Robison
“Mark, Meta — welcome to the party.”

X CEO Linda Yaccarino commended Mark Zuckerberg’s move to ditch third-party fact-checking in favor of a Community Notes-style moderation (inspired by X) onstage at CES. “It couldn’t be more validating,” Yaccarino said. “Mark and Meta realized that it’s the most effective, fastest fact checking, without bias.”

“Mark, Meta — welcome to the party,” she added.

Kylie Robison
Kylie Robison
X adds Grok-powered question prompts to posts.

X now includes AI-powered suggestions on certain posts. These appear as pre-written questions that users can click on. When selected, these questions are processed by xAI’s Grok chatbot, which analyzes the post and provides answers.

It’s really odd, and quite an eyesore. I also don’t think the questions are ... all that relevant for shitposts?

Richard Lawler
Richard Lawler
X is now blocking links to the Adrian Dittmann story and its supporting research.

After a report by The Spectator that “Adrian Dittmann” is not an Elon Musk alt account, X has suspended the reporter’s account and two researchers who say they found the information and blocked linking to either article.

This, even after Musk replied to the original tweet, saying “I am Adrian Dittmann. It’s time the world knew.”

Wes Davis
Wes Davis
Is Adrian Dittman actually a German person living in Fiji?

The Spectator argues that its analysis of Dittmann’s online presence shows that rather than being an invention of Elon Musk’s, Dittmann is part of a family that has been living and investing in Fiji since 2012.

You can see the Dittmann family in a YouTube video in which they’re greeted by Fiji’s President.

The real Adrian Dittmann

[The Spectator World]

Wes Davis
Wes Davis
Elon Musk says X’s algorithm pushes “too much negativity.”

Musk posted last night that the platform’s algorithm will soon “promote more informational/entertaining content” in order to “maximize unregretted user-seconds.”

He added in a separate post that X is working on ways to “adjust the content feed dynamically.”

Jay Peters
Jay Peters
Further evidence that X isn’t a great public alerts platform anymore.

X doesn’t let you see content unless you’re logged in, and that means many people couldn’t view an Amber Alert notification sent by the California Highway Patrol, as reported by Wired.

Kylie Robison
Kylie Robison
The CEO of X just made a Threads account.

It appears X CEO Linda Yaccarino made an account with her competitor, Threads, within the last few days. She hasn’t posted anything or followed anyone, though.

This new account comes just a few days before she’s slated to take the stage at CES.

A screenshot of the Threads account of Linda Yaccarino that shows details, including when she joined, which shows January 2025.
Threads/Kylie Robison
Jess Weatherbed
Jess Weatherbed
XAI is testing its Grok app.

The iOS app is now listed on Apple’s App Store, and is currently available in beta in “Australia and a few countries” according to TechCrunch.

This confirms rumors that started circulating in November regarding X developing a standalone app for its Grok chatbot. There’s no word yet on when a version will be made available to Android users.

‎Grok­

[App Store]

Social networks in 2024: bless this mess

We didn’t all flock to a new platform or build on a thrilling new protocol. We went everywhere, and did everything, all at once.

David Pierce
Wes Davis
Wes Davis
X’s new ‘Aurora’ image generator is gone.

The “Grok 2 + Aurora” option has vanished from Grok’s model selector menu only a day after it appeared, Engadget reports, replaced by “Grok 2 + FLUX beta” instead. The model still makes photorealistic images, but it was less willing to reproduce celebrities when I asked.

X owner Elon Musk wrote yesterday that the photorealistic and largely unrestricted model is a beta “internal image generator.”

Update: Added testing detail.