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Esther Cohen
We need to talk about the Rabbit’s name.

I’ve held this in for long enough. For the past week, while the internet talks non-stop about the very poorly reviewed AI-powered Rabbit, all I (and probably all women of a certain generation) have been thinking is, Who was in charge of naming this thing? Were there no women in the room?

News flash: there’s already a gadget named the Rabbit and it is very well reviewed. If there were ever a case for diversifying leadership in the tech world, this is it.

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